Marketing with ethics
Gini and Titti
Your wellness and ethical marketing specialists. Experts in strategic marketing, social media management and Facebook Ads, not to mention branding and design!
What we do
Our expertise is based on a wealth of marketing experience within FMCG, wellness, health and nutrition industries. We offer over 30 years of combined marketing know-how together with a truly personal approach to your marketing function that is as refreshing as a well-earned, perfectly blended gin & tonic. Cheers!
We will work with you to get deep into the bones of your brand, to understand and focus on your target market whether you are a service, product or charity, to come up with a clear objective and create a plan that hits at the heart of your audience. Our strategies ensure we will take your brand from zero to hero.
Fed up with spending time and money on your social media but not seeing any return? From show stopping campaigns to thumb stopping posts or ensuring you see a return on your ad spend, let us manage the process for you and hit your social media objectives.
Relevant branding is the key element to nail from the outset. Branding is more than just logos, fonts and colours, it is about creating a unique and inspirational positioning that can take a good brand to an outstanding and magical brand. Let us take your clients on your branding journey.
FOR MARKETING HINTS AND TIPS
follow us on social!
Who we help
Ethics is big business and the need for health and wellbeing spaces along with zero waste businesses has never been greater. The wellness and ethical industry is wonderfully compassionate and alternative, but it’s highly competitive and you need to stand out to be seen. That’s where we can help.
We promise to up-funk your business taking it to the next level through our creativity and personal hands on approach. We are not agency and we are not consultants! We work as an extension to your team, living and breathing your business. Whether it’s holding your hand to create your bespoke marketing campaign or driving forward your marketing strategy, we want you to feel like we are an integral part of your business. We have the skills and experience to deliver traditional marketing campaigns in conjunction with digital marketing strategies, depending on your needs. We are essentially your marketing wing women!
I am passionate about branding and design from concept to delivery. I’m a traditional marketeer with over 25 years of experience working across both consumer and trade markets including FMCG, drinks, nutrition and wellness industries where I have worked across the full marketing mix. Way back in the day when I discovered my passion for marketing I studied the Chartered Institute of Marketing Post Graduate Diploma and went on to work with various brands including fashion and beauty, alcohol and soft drinks. For the last 10 years I have worked in the wellness industry for a market leading vitamin and mineral supplement company. Most recently, and to bring me bang up to date with 21st century marketing, I’ve spent my time upskilling, training under Joy Foster founder of TechPixies, the award winning social media and digital training programme (digital course of the year 2015).
I’m the creative and slightly geeky arm of our partnership, the old school marketeer with up-funked skills! I qualified with the Advanced Diploma in Social Media Management with Digital Mums last year and am enhancing my skills with the Facebook Ads course run by Emma Van Heusen (ex. Facebook employee)
I’ve been marketing for 14 years, I cut my teeth working in Product Management for a market leading FMCG food brand and later a pet care pharmaceutical company. For the last 7 years I’ve worked in the wellness industry and run my own Reflexology business.
FOR MARKETING HINTS AND TIPS
follow us on social!
We offer a full menu of marketing services through both digital and traditional methods including marketing planning, strategy, branding, graphic design, NPD, communications, social media management, training, Facebook advertising and website design.
Our expertise is based on a wealth of marketing experience within FMCG, wellness, health and nutrition and we offer over 30 years of combined marketing know how together with a truly personal approach to your marketing function that is as refreshing as a well-earned, perfectly blended gin & tonic. Cheers!
- digital – 90%
- branding – 85%
- Marcomms – 92%
Who we’ve worked with
From our clients
“Kristina and Gini are a dynamic team who deliver exciting and valuable ideas that ensure your business will get noticed. Their expertise in both outbound and inbound marketing is obvious and they have a professional, yet fun appraoch that will definitely put a smile on your face. I had the pleasure of working alongside them on printed newsletters and e-newsletters as well as NPD and an online education platform and I can honestly say, it was the most fun I have had whilst working! If you want quality marketing and a team that delivers then look no further”
“I have had the pleasure of workign with the lovely ladies from G&T in many diverse marketing projects and they’ve just totally got what we were after everytime. Their breadth of knowledge and fun ‘can do’ attitude make the sometimes difficult marketing decisions a real pleasure to explore and make. They have given us all a renewed passion for our brand and everything is stands for. Thank you!”
You and us…the perfect blend
Just like the best gin and tonic, we believe marketing is all about achieving the perfect mix of G & T, in this case Gini and Titti and then crafting it into the ultimate blend to suit your exact taste and needs.